{"id":9505,"date":"2024-10-18T20:00:00","date_gmt":"2024-10-18T20:00:00","guid":{"rendered":"https:\/\/daisyco.com\/ocala-fl\/uncategorized\/daisy-expands-into-ocala-fla-market-with-13th-location\/"},"modified":"2025-11-13T15:10:17","modified_gmt":"2025-11-13T20:10:17","slug":"daisy-expands-into-ocala-fla-market-with-13th-location","status":"publish","type":"post","link":"https:\/\/daisyco.com\/ocala-fl\/press-release\/daisy-expands-into-ocala-fla-market-with-13th-location\/","title":{"rendered":"Daisy Expands into Ocala, Fla., Market with 13th Location"},"content":{"rendered":"\t\t
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Daisy Expands into Ocala, Fla., Market with 13th Location<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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The opening of a new branch in Ocala, Fla. comes after Daisy acquired First Priority Audio a few months earlier.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Ocala, FL, October 21, 2024<\/strong> \u2013 Daisy<\/a>, a national smart space and installation services company, is continuing to expand with the opening of a new branch in Ocala, Fla., an expansion that comes after Daisy acquired First Priority Audio a few months earlier<\/a>.<\/p>\n\n

Bert Herrero, founder of First Priority Audio, is opening the location as a Daisy franchise<\/a> in the growing metro area that includes new families and retirees. The location is set to formally open in January 2025, marking Daisy\u2019s seventh franchise location and 13th overall branch, which includes the First Priority Audio (FPA) location Daisy acquired in July.<\/p>\n\n

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\u201cOcala and The Villages, in particular, are prime areas for growth, with a rapidly expanding population eager to adopt the latest smart home solutions,\u201d says Bert Herrero, Daisy Ocala founder and CEO.<\/p>\n\n

\u201cWe\u2019re excited to bring cutting-edge technology and our unique recurring service model to a community ready to embrace it. Our new venture aligns perfectly with this region\u2019s evolving needs and population boom.\u201d<\/p>\n<\/blockquote>\n\n

According to the announcement, Herrero is an entrepreneur who has been building businesses for decades that revolve around technology and home services. Prior to acquisition, First Priority Audio operated in Pompano Beach, Fla. for 20 years, and Herrero\u2019s company and soon-to-be-Daisy franchise location now gets to leverage Daisy\u2019s branch support systems to grow the business in Ocala.<\/p>\n\n

Herrero says his approach at FPA focused on customer service.<\/p>\n\n

\u201cMy approach centered around not only integrating cutting-edge solutions but also ensuring our clients were fully supported long after installation, making leading-edge technology both accessible and easy to use,\u201d Herrero says in a statement.<\/blockquote><\/p>\n\n

The Daisy franchisee says he was also able to build a high-performing team and foster a culture of collaboration.<\/p>\n\n

\u201cBy empowering my team to embrace new technologies and take ownership of their roles, we were able to scale the business and consistently exceed client expectations,\u201d Herrero says. \u201cThis foundation of trust and expertise was key to our growth and operational excellence, and it remains a core principle in everything I do.\u201d<\/blockquote><\/p>\n\n

Latest Daisy Ocala Branch Leverages Infrastructure & Resources<\/h2>\n\n

Herrero says the growth potential of Daisy franchisees is fueled by access to its sales and marketing programs, talent recruitment and training solutions, product and supply chain support, integrated technology infrastructure to run the business end-to-end, and more.<\/p>\n\n

\u201cThis, combined with a track record of 96% client retention and a 5-star rating at FPA gives me the confidence to deliver the same exceptional experiences to the residents of Ocala and The Villages,\u201d he says.<\/blockquote><\/p>\n\n

According to Daisy, the company will introduce tailored technology and recurring services that cater to the needs of Ocala residents, while investing in the community by providing new jobs and partnering with schools and technical training centers to cultivate local talent.<\/p>\n\n

\u201cOur mission is to not only improve the homes and lifestyles of our clients but to also make a lasting, positive impact on the communities we serve,\u201d Herrero concludes.<\/blockquote><\/p>\n\n

Daisy CEO and co-founder Hagan Kappler says the service requirements in the Ocala community are significant, as clients expect high-end technology solutions with strong support. Herrero\u2019s experience and Daisy\u2019s support operations should meet those expectations, she says.<\/p>\n\n

Kappler told CE Pro at CEDIA Expo 2024<\/a> that the company plans to continue expanding this year, and may have around 20 locations by the end of 2024.<\/p>\n\n

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\u201cThe franchise business model is a true win\/win for both our clients and business partners,\u201d Kappler says in a statement.<\/p>\n\n

\u201cWe are involved in many discussions to add new locations across the U.S. that will provide large-company backing with small-company feel and service. Our national brand presence gives us the ability to bring reliable home technology solutions to clients across the country as we launch new businesses across the nation. Together, we can ensure our customers are happy and our partners can build their businesses with more support and less risk.\u201d<\/p>\n<\/blockquote>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Bert Herrero, founder of First Priority Audio, is opening the location as a Daisy franchise in the growing metro area that includes new families and retirees. The location is set to formally open in January 2025.<\/p>\n","protected":false},"author":17,"featured_media":9506,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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